Founders Programme

Your dedicated growth team – strategy, execution, and accountability

Most marketing agencies are great at taking your money. They’re terrible at actually growing your business.

They give you vague reports, rotate account managers every few months, and disappear when you need them most. You’re just another client number on a spreadsheet.

The Founders Programme is the opposite.

You get a dedicated growth strategist, a full-service marketing team, and joined-up strategy across every channel – all focused on one thing: getting you more customers and more revenue, every single month.

This isn’t a “retainer.” It’s a growth partnership.

Who is this programme for?

Perfect for:

✅ Ambitious SMBs doing £100k–£500k+ turnover ready to scale
✅ Founders who’ve outgrown DIY marketing and need a proper growth team
✅ Businesses frustrated by agencies that overpromise and underdeliver
✅ Companies ready to invest seriously in marketing (£2k+/month)
✅ Business owners who want a strategic partner, not just a service provider

Not right for:

❌ Businesses looking for the cheapest option regardless of quality
❌ Companies not ready to invest at least £1,995/month
❌ Founders who want to “set it and forget it” – this is a partnership, not a vending machine
❌ Businesses treating marketing as an expense to minimize, not an investment to grow

What you get every month

1. Dedicated growth strategist

You’re not passed around to junior account managers or outsourced freelancers. You get a named strategist who knows your business, industry, competitors, and goals inside out.

What this means:

One point of contact who understands your business deeply
Proactive recommendations based on what’s working (and what isn’t)
Strategic thinking, not just tactical execution
Someone who genuinely cares whether you hit your revenue goals

Result: You have a senior marketing brain focused on your business – without hiring a full-time CMO at £80k+/year.

2. Full-service SEO & content marketing

Most agencies write a few blog posts and call it “content marketing.” We build entire content ecosystems designed to rank, engage, and convert.

What we do:

4–8 high-quality blog posts, landing pages, or pillar content per month (700-1500 words each)
Ongoing technical SEO audits and fixes (speed, indexing, schema, redirects, internal linking)
Keyword research and content planning aligned to your sales funnel
Backlink building and PR outreach to earn high-authority links
Content updates and refreshes of existing pages to improve rankings
Competitor analysis to identify content gaps and opportunities

Result: Steady, compound growth in organic traffic, leads, and rankings over 6-12 months.

3. Social media management (optional)

We don’t just post for the sake of posting. Every piece of content is designed to build trust, engage your audience, and drive business outcomes.

What we do:

Content planning and scheduling across 2–3 platforms (Facebook, Instagram, LinkedIn, X)
12–20 posts per month (feed posts, stories, reels, carousels)
Community management (replies, DMs, comments, engagement)
Monthly performance reporting (reach, engagement, follower growth, link clicks)
Paid social amplification (optional boost budget to reach more people)

Result: Consistent, professional social presence that keeps your brand front of mind without you lifting a finger.

4. PPC management (optional)

Most businesses waste thousands on Google Ads or Facebook Ads because they don’t know what they’re doing. We run profitable campaigns from day one.

What we do:

Google Ads (Search, Local Service Ads, Display, Shopping)
Facebook & Instagram Ads (Lead gen, traffic, engagement, conversions)
Campaign setup and strategy (targeting, messaging, budget allocation)
Ongoing testing and optimization (ad copy, audiences, landing pages)
Conversion tracking and attribution (know exactly what’s working)
Monthly budget management and reporting (cost per lead, ROI, recommendations)

Result: Predictable lead flow and positive ROI from paid channels, not guesswork and burned budgets.

5. Conversion rate optimisation (CRO)

Traffic is pointless if it doesn’t convert. We analyse your funnel, find the leaks, and plug them.

What we do:

Website and landing page audits (messaging, CTAs, forms, UX)
A/B testing (headlines, buttons, layouts, offers)
Form optimization (reduce friction, increase submissions)
Heat mapping and user recording analysis (see how real visitors use your site)
Lead magnet creation (PDFs, checklists, videos, tools to capture emails)

Result: More of your traffic turns into enquiries, calls, and sales – without spending more on ads.

6. Email marketing & automation

Your email list is one of your most valuable assets. We help you build it, nurture it, and monetize it.

What we do:

Lead magnet creation and landing pages (offers that make people want to subscribe)
Welcome sequences (5-7 email series for new subscribers)
Nurture campaigns (move prospects from awareness to purchase)
Promotional campaigns (launches, offers, seasonal promotions)
CRM setup and automation (HubSpot, Go High Level, Mailchimp, Kit, or similar)
Email performance tracking (open rates, click rates, conversions)

Result: A growing email list that brings in consistent revenue without relying solely on paid ads or SEO.

7. Quarterly strategy & planning calls

Every 90 days, we step back and look at the big picture.

What we cover:

Review last 90 days: What worked, what didn’t, and why
Analyse performance: Traffic, leads, sales, ROI, channel effectiveness
Set goals for next 90 days: Revenue targets, traffic goals, new initiatives
Adjust strategy: Double down on what’s working, kill what isn’t
Plan campaigns and launches: Seasonal offers, new services, content themes

Result: You’re never stuck on autopilot. We evolve your marketing as your business grows.

8. Priority support

You’re not waiting days for a reply or stuck in a ticket queue.

What you get:

Direct access to your strategist via email, Slack, or WhatsApp
Monthly video check-ins (15-30 mins) to stay aligned
Fast turnaround on urgent requests (copy tweaks, landing page changes, ad adjustments)
Same-day responses to critical issues

Result: You have a responsive, reliable marketing team that feels like part of your business.

Three tiers to fit your ambition and budget

Standard – £1,995/month

Best for: Established businesses ready to scale with SEO, content, and local presence

What’s included:

✅ Dedicated growth strategist
✅ 4 SEO-optimised blog posts or landing pages per month
✅ Technical SEO audits and fixes (monthly)
✅ Google Business Profile & local SEO management
✅ Quarterly strategy & planning calls
✅ Monthly performance reports
✅ Email and Slack support

Good fit if: You want to grow organically through content, SEO, and local presence without paid ads yet.

Growth – £2,995/month ⭐ Most Popular

Best for: Scaling businesses ready for multi-channel marketing

What’s included:

✅ Everything in Standard, plus:
✅ 6-8 SEO-optimised posts per month
✅ Social media management (2-3 platforms, 15 posts/month, community management)
✅ OR Google Ads / PPC management (your choice – we’ll recommend based on your goals)
✅ Conversion rate optimisation (monthly funnel audits and A/B tests)
✅ Email marketing setup and campaigns
✅ Monthly video check-ins (30 mins)
✅ Priority email, Slack, and phone support

Good fit if: You’re ready to invest in both organic (SEO/content) and one paid or social channel to accelerate growth.

Scale – £4,995+/month

Best for: Ambitious businesses ready for aggressive, multi-channel growth

What’s included:

✅ Everything in Growth, plus:
✅ 8-12 SEO-optimised posts per month (including pillar content, case studies, whitepapers)
✅ Social media management (3-4 platforms, 20+ posts/month, full community management)
✅ AND Google Ads / Facebook Ads management (both channels, fully optimized)
✅ Advanced CRO and landing page builds (unlimited A/B tests, custom landing pages)
✅ Email marketing automation and campaigns (weekly sends, advanced segmentation)
✅ Backlink building and PR outreach (monthly link acquisition)
✅ Monthly strategy calls (60 mins) instead of quarterly
✅ Dedicated account manager + strategist

Good fit if: You’re serious about dominating your market and have the budget to invest across all channels simultaneously.

How quickly will I see results?

Realistic timeline:

Month 1: Onboarding, audits, and foundation
We audit everything, set up tracking, align on goals, and build your 90-day plan.

Months 2-3: Momentum builds
Content goes live, campaigns launch, initial optimizations take effect. You’ll see early improvements in traffic and engagement.

Months 4-6: Meaningful growth
Organic traffic is growing steadily. Paid campaigns are profitable. Lead flow is more consistent. Revenue is trending up.

Month 6+: Compounding results
SEO compounds, email list grows, paid channels are optimized, conversion rates improve. Marketing becomes a predictable growth engine.

Important: Real growth takes 3-6 months minimum. Anyone promising “10x revenue in 30 days” is either lying or about to waste your money on unsustainable tactics.

Real results from Founders Programme clients

“We joined the Founders Programme when we were doing £120k/year. Within 12 months we were at £280k. Growth Spark didn’t just ‘do marketing’ – they became part of our team.”
— Sophie R., Professional Services, London

“Finally, an agency that talks strategy, not just tactics. Our strategist knows our business better than some of our own staff. Best marketing investment we’ve ever made.”
— Michael T., SaaS Founder, Manchester

“We’d burned through £15k with two previous agencies and got nothing. Growth Spark delivered more leads in 6 months than the other two did in 18. Transparency, results, accountability – everything you want from a partner.”
— Emma L., B2B Services, Birmingham

Why the Founders Programme is different

1. You get a strategist, not just an executor

We don’t just “do tasks.” We think about your business, identify opportunities, and recommend what you should do next – even if it’s uncomfortable.

2. We’re invested in your success

Your growth is our growth. We track revenue impact, not just “traffic” or “impressions.”

3. Full transparency

Monthly reports show exactly what we did, what worked, what didn’t, and what’s next. No hiding, no fluff.

4. We integrate with your team

We join your Slack, attend your meetings (if needed), and work like an extension of your business – not a distant vendor.

5. We’re UK-based and UK-focused

We understand UK markets, UK customers, and UK business culture. No overseas teams, no timezone hassles.

What’s NOT included

To be clear, here’s what the Founders Programme doesn’t cover:

❌ Website design/build from scratch (if you need a new site, start with our Launch Starter Package first)
❌ Graphic design for print materials (logos, brochures, business cards – we focus on digital)
❌ Video production (we can script and strategize, but we don’t film/edit)
❌ PR and traditional media (we do digital PR for backlinks, but not TV/radio/print placements)
❌ Event marketing (trade shows, conferences, etc.)

If you need any of these, we can recommend trusted partners.

Frequently asked questions

Why is there a 3-month minimum commitment?

Because real marketing takes time. If you’re serious about growth, you need to give the strategy at least 90 days to work. After that, you can cancel anytime with 30 days’ notice.

Can I choose which channels we focus on?

Absolutely. During onboarding, we’ll discuss your goals and recommend the best channel mix – but the final decision is yours.

What if I want to add more services later?

Easy – we’ll adjust your tier or build a custom package. Most clients start at Growth and upgrade to Scale as they see results.

How involved do I need to be?

More than “set it and forget it,” less than “micromanage everything.” We need your input on strategy, goals, and approvals – but we handle the execution.

Do you work with businesses in my industry?

We’ve worked across dozens of industries (trades, professional services, health/wellness, hospitality, SaaS, e-commerce, coaching, etc.). If you’re a UK small business or founder, we can help.

What if I’m not happy with the results after 6 months?

We’ll have an honest conversation about why. If we’ve genuinely failed to deliver value, we’ll make it right or part ways professionally. But in 6+ months, we’ll have clear data on what’s working.

Can I pause the programme if cash flow is tight?

Yes – give us 30 days’ notice and we’ll pause. You can restart when you’re ready (subject to availability).

Ready to scale your business properly?

Stop wasting money on agencies that don’t care whether you succeed.

Next step: Book a free 45-minute Founders Strategy Call and we’ll:

Deep-dive into your business, goals, and current marketing
Audit your biggest growth opportunities and roadblocks
Recommend the right Founders Programme tier and channel mix for your goals
Show you exactly what the first 90 days would look like
Answer any questions you have

This isn’t a sales call. It’s a strategy session – and you’ll walk away with actionable insights whether you work with us or not.

Book your Founders Strategy Call:

📞 Call us: 0203 916 6314 (office) or 07824 960000 (mobile)
📧 Email us: hello@growthsparkmarketing.com
💻 Book online →

Or use the chat widget on this page.

Growth Spark Marketing
Founders Programme

📍 Tower Hamlets, London, UK
📞 0203 916 6314 | 07824 960000
🌐 www.growthsparkmarketing.com